“We are proud to bring the Bally’s brand to the Quad Cities and what the brand has to offer now and months and years to come,” George Papanier, President and Chief Executive Officer of Bally’s Corporation, said in a Tuesday release.
Three months after the company bought the 13-year-old casino and hotel, it has replaced the interior signage, and is introducing its all-new Bally Rewards players club program. The property-wide rebrand, which Bally expects to complete by the first half of 2022, will include new exterior signage, Bally’s dice, cards, gaming chips, and table game layouts. Forty-eight years after the Jumer’s name first made its mark in the Quad Cities, it’s disappearing - as Bally’s Corporation Tuesday officially kicked off its rebranding of Jumer’s Casino & Hotel in Rock Island by changing the property’s name to Bally’s Quad Cities Casino & Hotel.
